blurred image of city

Using video correctly can be just what you need to make a subject come to life. This means that a lot of people are interested in using video for eLearning courses, recognising the huge benefits that it offers. Allow us to present the director’s cut on how to make the most of it… Lights, camera, action!

Moving pictures say a thousand words

Imagine how much easier life could be if you could just show people how to perform a task rather than painstakingly talking them through it. Well, as luck would have it, there is a way to get the message across, especially for secret aspirant Spielbergs.

Producing a training video for a major company makes perfect sense; visual aids help trainees to understand what they need to do and how to take each step in such a way that it is a repeatable and standardised process. Verbal instructions alone can be complicated or seem contradictory, but video, guided by a trainer who can explain the content, is memorable, effective – and fun. So take this as your cue to ditch that super dry PowerPoint and get that camera rolling.

image of stills from film

I will say this only once

Wouldn’t it be nice never to have to repeat yourself? While technical processes can sound intimidating, clear step-by-step video guidance can put that right and have you wondering why you ever tried to train staff without this natty little aid. And best of all, learners can watch it on repeat without you as the trainer having to go into parrot mode. What’s more, words and even still pictures can be confusing, while an effective video will outline clear, concise instructions that will leave a viewer with no doubt as to how to perform a task

Play it again, Sam

Picture a perfect world, where every time you had to learn a new skill, you had a trainer on hand to show you just how it’s done, over and over again until you got it. They say imitation is a form of flattery, but while we’d all love to inspire that kind of adulation, the reality is that it’s just not practical in terms of time or expense to have experienced staff perform such tasks in this way.

Now picture a perfect world where you could watch a leader in their field perform these tasks over and over again – but that you could also rewind, fast-forward and pause them to your heart’s content. Enter video content, stage right.

Video can be used to illustrate a variety of situations and everyday actions, whether using experienced staff or actors who are able to showcase the essential skills and tasks that a company requires. This is both cost-effective and can offer the viewer as much flexibility as they need by stopping it at key points to reinforce what they have watched.

image of man breaking into car with graphs of a diagram of car That’s all folks

Video is a vital tool in any eLearning situation – whether you see yourself as a budding Scorsese or you just want to get the job done. It can be the most cost-effective and time-sensitive solution for any business.

But a word of warning: it is crucial to use a well-respected production company to produce high-quality video, which might result in a higher initial outlay but the value to your business will be worth any additional expense. After all, it’s not about how big budget the movie is, but how well that budget is spent. And that’s a wrap, folks.
image of being inside a car looking at a busy street
Video _and_eLearning_Maxwell Lucas_images