Fresh01 are proud to announce the launch of the new corporate identity and enhanced marketing materials for Travel Technology Initiative (TTI)
The solution is linked to the successful TTI codes logo that Fresh01 launched to much aclaim last year.
The Travel Technology Initiative (TTI) was founded in 1989 to establish technology standards within the travel industry. At that time, a number of leading travel companies recognised the benefits of using common system interfaces and documentation and agreed to form an industry wide group to develop technology standards. Since then, TTI membership has grown to over 80 members covering countries across Europe and the USA. In that time, TTI has become the recognised authority on Electronic Data Interchange and e-commerce within the European travel industry and has also developed and introduced standardised ticket formats both for ATB2 and more traditional coupons.