Defensive driving is a special module in the Second Nature eLearning course, aimed to prepare the students for operating overseas in potentially dangerous environments. This important module was handled by Fresh01, who were able to use on-location video, animation, and bespoke music to produce the subject with the appropriate gravity that it deserves.
As an employer, Lockheed Martin has a considerable duty of care to its employees to provide them with all of the training necessary to ensure their safety. Given the nature of Lockheed Martin’s work and the fact that their staff travel throughout the world, personal safety was of particular importance. With over 100,000 staff, this can come at substantial cost, leading them to look for eLearning solutions to reduce costs without compromising the quality of their training.
Due to the nature of the course, they needed cutting edge Elearning that could deal with a sensitive topic with a professional touch. As a result, many of the existing courses were not fit for duty: having a simplistic animation followed by a questionnaire form wasn’t going to be sufficient when the topic broached life and death.
Developed over 3 months in close partnership with Lockheed Martin’s International Security Team based in Bethesda, USA, Fresh01 worked closely with the client to fully understand their needs and to produce a world-class course.
By using live-action video, in addition to animation and bespoke music and sound design, Fresh01 immerse the learner, increasing engagement and information retention.
The training film was meticulously storyboarded and broken down into bite sized pieces which were signed off for accuracy prior to entering the post-production phase. We created a bespoke musical score which helps to add to the depth and feel of the course, adding pace, and linking the visuals to the narration, helping to keep learners engaged. The original video, animation and music scores enforce the message that employees should take heed without the courses being unnecessarily alarmist.
This module was a highly acclaimed part of the wider travel safety course, particularly due to its ability to teach a subject that had previously been thought of as achievable only through face-to-face training.
The entire Second Nature course has gone on to serve 126,000 learners worldwide at a cost of less than £2 a head – a fraction of the cost of face-to-face instruction – without compromising on teaching quality. This made it one of the most cost-effective and successful forms of training deployed.