The Wireless Broadband Alliance (WBA) Industry Awards is a unique award ceremony championed by the WBA with the aim to recognise and encourage excellence, as well as to promote successful practices and strategies in different aspects of wireless broadband industry performance. This years’ Awards will take place as a part of the Wireless Global Congress in San Jose. With over 700 guests in attendance, the awards bring together industry’s leading players for the biggest night of the year.


WBA wanted to launch their new branding to coincide with the launch of the new awards at the San Jose event. Fresh01 were tasked with the challenge to redesign the branding, certificates, and trophies for the awards ceremony, as well as the creation of a brand new website.


The WordPress website was produced within just 3 weeks and seamlessly links together all other event sites run by the alliance. The categories and entrance forms all needed to be made available online and also needed to be tracked.


The website was launched on time and to high claim. It encompasses galleries of past events, hotel booking links and a vibrant design that works alongside their new alliance corporate brand identity.