Brand new identity system, website and collateral materials for DEANTA, a global publishing-production-management company, based in Dublin.
Deanta approached us for help re-positioning their company branding and web presence. They had become global leaders in their field and they needed to move their offering with a new, progressive look and feel. Fresh01 carried out a complete brand and web audit which documented the brand values and gave rise to the creative brief. The result was a new, simple & elegant identity, with a compact colour scheme. A very dynamic website with rich, panoramic imagery and eye-catching headlines.
The brand guidelines that were created are continually followed in-house by their internal team, and have successfully rolled out across multiple ‘on and offline’ channels. Following on from the successful implementation of this project, Fresh01 are currently partnering with Deanta by providing creative services for book design.