AS FROM JUNE 1ST 2010
FRESH01 are moving to our shiny new offices:
81 Rivington Street, London, EC2A 3AY
TTP LabTech dazzle delegates at SBS 2010 with Mirrorball™ launch
TTP LabTech pulled in the crowds at the recent SBS 16th Annual Conference & Exhibition, Phoenix, Arizona, with the launch of its brand new Mirrorball™ high sensitivity laser scanning microplate cytometer for antibody discovery. Revealed for the very first time at SBS this year, Mirrorball is the first microplate cytometer to offer simultaneous laser scanning, enabling superior multiplexing and resulting in higher throughput single pass scanning. Filling a critical role by rapidly and reliably performing mix-and–read, cell- or bead-based assays, Mirrorball is set to revolutionise the antibody discovery process. The new product was undoubtedly well received by show attendees.
Dr Wayne Bowen explained the strategy behind Mirrorball. “We’ve listened and responded to what the scientific community has asked for, and developed a unique high sensitivity microplate cytometer for fluorescence cellular screening. The response to Mirrorball has been exceptional, confirming once again that TTP LabTech is able to deliver the technology researchers want and need.”
Established in 2002, We’re marketers with a solid science foundation specialising in scientific and healthcare marketing. We put together campaigns to suit our clients’ requirements such as PR to a fully integrated campaign.
Fresh01 have been working with DB Consulting for over 8 years now. This year we have undertaken a full on, complete rebrand for the company and realigned their web strategy in time for a significant marketing and PR push. The new site, due for launch end May 2010, will involve heavy use of javascript to toggle between case studies and content areas. It will also use large panoramic image blocks, to display case study content. DB work with some exciting names like Ann Summers, First Direct, Dunhill and Avon Cosmetics, the site will be a central tool for the Managing Director, Nick Hill and his team, demonstrating DB’s skillsets, and make crystal clear their offer as a company. It will also showcase and launch their new marketing arm called esuasive.
DB Consulting design, build and support software for companies operating in a wide range of industries using modern, mainstream technology products from Microsoft, Oracle and IBM.
Here are some sample visuals of the new site:
By Dan Frommer | Apr. 26, 2010: Business Insider
Apple’s iPhone is a lot bigger in Japan than many expected it would be, approaching two years of sales in the country.
The iPhone captured 72% of Japan’s small but growing smartphone market in the last year, according to Tokyo-based research firm MM Research Institute, via Bloomberg Businessweek. And sales are growing fast: Apple said on its most recent earnings call that last quarter’s iPhone sales in Japan grew 183% year-over-year.




Admittedly, that 72% market share stat is a bit of a stretch, because drawing the line between smartphones and “dumb” phones in Japan is a much different exercise than it is in the U.S.
While most Japanese phones aren’t technically considered smartphones because of their hardware design and software platform, they’re still much more advanced than what we consider “dumb” phones in the States. Many phones that aren’t considered smartphones are still used to run apps and watch video, even live TV. And Japan is much more advanced than the U.S. in fields like mobile payments.
So it’s not like the iPhone is totally taking over Japan.
But having just spent a week there, paying a lot of attention to what mobile phones people were using, we can affirm that Apple is having a good deal of success.
While the vast majority of Tokyo Subway riders we saw were still using flip-phone style devices — not categorized as smartphones in the MM Research stats — we did see plenty of iPhones.
But perhaps the best sign of the iPhone’s success in Japan could be coming at the expense of SoftBank, the country’s exclusive iPhone carrier. We heard from an iPhone user there that — like AT&T in the U.S. — SoftBank has been pounded by users’ demand for bandwidth, and is often unreliable.
Dan Frommer is Deputy Editor of Business Insider.
e-mail: dfrommer@businessinsider.comuse contact page
link to original article here:
http://www.businessinsider.com/japan-mobile-phones-2010-4#these-ones-appear-to-be-for-small-kids-10
Fresh01 are proud to announce we will be rolling out and designing the campaign for BETT - The world’s largest educational technology event run by Emap. “This win further cements our relationship with Emap It proves that our consistent, good value for money, top creative, is a great fit. We hope to continue to demonstrate this to other Emap shows” Kurt Ozficici, Managing Director
The campaign roll outs include; the redesign of the BETT brand, templates for a new website, advertising collateral, direct marketing and sales and marketing promotional items.




