BSI is the leading procurement specialist in corporate and public sector accommodation and meetings management. Over the last 26 years, BSI has evolved from a small specialist agent handling hotel reservations to become the provider of industry-leading purchasing & expense management solutions, driving down the cost of accommodation, meetings and events for our corporate clients.

As they have grown, Fresh01 has worked with BSI to rebuild their corporate identity and create a new visual language they could roll out across multiple brands.